It’s best to upload videos to Instagram using an aspect ratio 9:16, which looks like this: Let’s start with the specifications that will work best for: So now that we’ve covered the Instagram video format, what else do you need to know? What are the Best Instagram Video Dimensions and Aspect Ratio? You can even upload your video to the service directly from Dropbox or Google Drive. And it even has separate pages for each social media platform, which makes it easy to convert footage to the Instagram video format. This free tool lets you convert all kinds of digital file types. Next up is Online-Convert – and it lives up to its name! You can trim, rotate, resize, and add music or text to your video. This online tool dubs itself “a modern editor for images, GIFs, and videos.”Īside from providing an easy way to convert footage to the Instagram video format, it also has tools that allow you to make basic edits to your videos. There are tons available online, but let’s take a quick look at two.įirst up is Kapwing. However, if you just want to convert video to Instagram’s format you can use a free online converter. You can use most professional video editing software applications to export your video using these specifications. Maximum video width is 1080 px (pixels) wide.Frame rate of 30 fps (frames per second).Your video file should include these technical specifications: We’ll also share plenty of other top tips to help you start creating professional videos to grow your business. In this article, you’ll learn about the perfect Instagram video format and specifications. So now is the time to invest by creating and sharing top-quality video content to grow your following. Tech giant Cisco predicts that 82 percent of consumer internet traffic will be video by 2023. The only issue you could run into is having the right Instagram video format, size, shape, and specifications.įind best selling products to sell at Handshake, a wholesale marketplace built by Shopify.Īnd the pressure is on. But Instagram has made it easy to shoot your videos on a smartphone and then upload them to the platform. If you want to get noticed as a brand you need to create the best video content you can. This includes their news feed, Live, Instagram video, IGTV, and stories. Once you’ve got the square, you can add titles and background colors and #allthethings to make the video look the way you want it.Instagram users spend, on average 53 minutes per day scrolling through the platform. Now, you can take your actual video file (the one you imported in in step 4) and scale it up to cover the whole square or position it where you want it on the square.It will ask you if you delete all preview files, hit “yes”. Go to “sequence” and then “sequence settings” and change the size in the “frame size” settings to 1920×1920 (or some other square measurement).Drag your movie file into the media section of your project.Start a new project in Premiere Pro like you normally would.Note: technically you can edit while in “square mode” in Premier BUT I like to just work with the finished product when converting to a square. Keep in mind that if you’re converting the entire video into a square (as in, there’ll be no blank space at the top or the bottom of the square, it’ll all be covered by your movie), you’ll need to make sure nothing will be cut off when we turn it into a square (refer to the video for more info on what I mean here). Edit your movie like normal in Premiere.The steps below are text-only, for an exact run-through of what to do, watch the video below. The problem is, I’ve seen the question, “um, how do I make my video a square like you do?” more times than I can count so here’s my EXACT method. Think about it, have you ever been scrolling and saw a video – which catches your eye more, the one that’s smaller and horizontal or a bigger, square video? Why? Because when someone is scrolling the ol’ ‘book on their phones, a square video takes up way more “real estate” on the screen than a horizontal video does (and the same with vertical, of course). How to make a square video in Premiere Proįun fact: Square and vertical videos have a better viewing and retention rate on Facebook. Last week I taught you how to make a square video in iMovie but TODAY, today I’m showing you my favorite way to make a square video and that’s with Premiere Pro.
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